Programme
The event opens on 12 November with our conference day, featuring keynotes, presentations, panels and roundtables prepared by the HbbTV Marketing and Education Working Group (MEWG) on the basis of the Call for Speakers and the topics of interest to our community. The speakers include high-level executives and industry experts from across the HbbTV community and the wider TV market. Zero effort, relax and enjoy it!
The unconference on the second day will provide an opportunity to explore the topics from the previous day in more depth or to consider other questions and challenges in sessions proposed and hosted by the conference participants. Be prepared, we need your engagement and input!
The speaking slots on our conference day are 15 minutes long – our presenters will speak for 8-10 minutes each, leaving time for questions and comments from the floor. As in past years, we will use the Slido app to gather questions, or you can simply raise your hand!
12 November – Conference Day
10:00 - 11:00
Registration, Coffee, Networking & Exhibition
11:00 - 11:10
Introduction: Eoghan O'Sullivan, Moderator & Facilitator
11:10 - 11:20
Sponsors' Elevator Pitches
11:20 - 11:40
Welcome and State of the HbbTV Nation Keynote: Vincent Grivet, Chairman, HbbTV Association
11:40 - 11:55
Keynote: Update on our Specifications and Related Activities (tba.)
11:55 - 12:10
Keynote: The Global TV Market Review (tba.)
12:10 - 12:25
Co-host Keynote: Merve Puhaloğlu Eraslanoğlu, CEO, TVekstra
12:25 - 12:40
Presentation (tba.)
12:40 - 13:20
Roundtable (tba.)
13:20 - 13:30
Presentation (tba.)
13:30 - 14:30
Lunch, Networking & Exhibition
14:30 - 14:45
Keynote (tba.)
14:45 - 15:00
Presentation (tba.)
15:00 - 15:15
Presentation (tba.)
15:15 - 15:55
Roundtable (tba.)
15:55 - 16:45
Coffee, Networking & Exhibition
16:45 - 17:00
Keynote (tba.)
17:00 - 17:15
Presentation (tba.)
17:15 - 17:45
Panel (tba.)
17:45 - 18:00
Presentation (tba.)
18:00 - 18:15
Presentation (tba.)
18:15 - 18:35
Panel (tba.)
18:35 - 18:40
Closing Remarks – End of Day One Conference
19:00 - 21:30
HbbTV Awards 2025 Reception and Ceremony
13 November – Unconference Day
08:00 - 09:00
Registration, Coffee, Networking & Exhibition
09:00 - 09:45
Opening circle – participants will be invited to pitch sessions and place them on the agenda. We will collaboratively create the agenda, ensuring that the sessions – held in parallel throughout the day – are relevant and engaging for all.
10:00 - 11:00
Unconference Sessions – Block #1
11:00 - 11:15
Coffee break, Networking & Exhibition
11:15 - 12:15
Unconference Sessions – Block #2
12:15 - 13:15
Lunch, Networking & Exhibition
13:15 - 14:15
Unconference Sessions – Block #3
14:15 - 14:30
Coffee break, Networking & Exhibition - Exhibition closing at 14:30
14:30 - 15:30
Unconference Sessions – Block #4
15:30 - 15:45
Coffee break & Networking
15:45 -16:30
Closing circle – plenary session to share insights from the unconference sessions and explore potential next steps or collaborations stemming from the day's discussions.
16:30-16:40
Chair's closing words and announcement of 2026 co-host and location: Vincent Grivet, Chairman, HbbTV Association